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Flora Chong

Vice Chair

Flora was born in Hong Kong and immigrated to Canada in 1987. She earned her Bachelor degree in Business and Information Systems at Concordia University, Montreal Canada and her Master degree in Social Justice and Education at the Institute of Education, University of London.  Prior to joining ALPHA as a full time volunteer, Flora was the Chief Executive Officer of a Toronto-based corporation.


Deeply touched by the survivors of the war atrocities she encountered, Flora decided to devote herself to the cause of seeking voice, justice and peace for those who suffered in the past as well as educating the future generations.  Over the years, she has helped spearhead many educational and public awareness projects on the history of Asia-Pacific War such as the making of docudrama “Iris Chang – the Rape of Nanking”, created youth empowerment initiatives such as research internship with universities worldwide, humanity-focused summer camps for international students. She has made many presentations at high schools, universities, student and teacher conferences, in different communities and at various international conferences on behalf of ALPHA Education. She has been serving as the Executive Director of the organization and Vice Chair of the ALPHA Board on pro bono basis since 2005.


Flora received the Queen Elizabeth II’s Golden Jubilee Medal in 2002 and Queen Elizabeth II’s Diamond Jubilee Medal in 2012, along with other volunteer awards for her community contribution.

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